The MacRumors Show: Andru Edwards Talks 'iPhone Ultra'

YouTuber and podcaster Andru Edwards joins us on this week's episode of The MacRumors Show to discuss the rumored "iPhone Ultra" model that could emerge next year.

Subscribe to the MacRumors YouTube channel for more videos

According to a recent report from Bloomberg's Mark Gurman, Apple has discussed offering a new top-of-the-line iPhone alongside the "Pro" and "Pro Max" models in 2024 at the earliest. Based on this timeframe, the device would be part of the iPhone 16 lineup or later.

Gurman initially said there was "potential" for an "iPhone 15 Ultra" to replace the "iPhone 15 Pro Max" this year, but he has since revised that prediction, suggesting Apple might release an even higher-end "Ultra" model above both Pro variants next year instead.

Gurman speculated that the future device could feature additional camera improvements, a faster chip, a larger display, and perhaps a portless design without Lightning or USB-C. He also said the device would be "pricier" than the iPhone 14 Pro Max, which starts at $1,099.

iphone ultra concept daehnertiPhone Ultra concept by Jonas Daehnert

We take a look at some of the biggest news from the past week, including reports that Apple may not update the Mac Studio with the M2 Max and ‌M2‌ Ultra chips due to its similarity with the upcoming Apple silicon Mac Pro, ‌iPhone‌ reverse wireless charging for accessories like AirPods is still in the works, and the second-generation AirPods Max may not launch until the second half of 2024 at the earliest.

Andru also tells us about his recent experience interviewing Apple's Laura Metz, the Director of Product Marketing, Anand Shimpi of Hardware Engineering, and Tuba Yalcin from the Pro Workflow team to discuss the design process behind Apple silicon, the ‌M2‌ chip, the ‌M2‌ Max MacBook Pro, the ‌M2‌ Pro Mac mini, and more. See the full interview over on his YouTube channel, and follow him on Twitter @AndruEdwards.

Finally, we also take a look at when Apple's next event could be and what it could entail, as devices like the company's mixed-reality headset and Apple silicon ‌Mac Pro‌ seemingly approach announcement.

Listen to The MacRumors Show in Apple Podcasts, Spotify, Overcast, Pocket Casts, Castro, Google Podcasts, or your preferred podcasts app. You can also copy our RSS feed directly into your podcast player. Watch a video version of the show on the MacRumors YouTube channel.


If you haven't already listened to the previous episode of The MacRumors Show, catch up for our discussion on Samsung's newly announced Galaxy S23 lineup, reviews of the new HomePod, and the latest rumors around Apple's first foldable device.

Subscribe to ‌The MacRumors Show‌ for more episodes, where we discuss some of the topical news breaking here on MacRumors, often joined by exciting guests like Tyler Stalman, Jon Prosser, Sam Kohl, Quinn Nelson, John Gruber, Federico Viticci, Sara Dietschy, Luke Miani, Thomas Frank, Jonathan Morrison, iJustine, Ross Young, Ian Zelbo, Jon Rettinger, Rene Ritchie, and Mark Gurman. Remember to rate and review the show, and let us know what subjects you would like the podcast to cover in the future.

Top Rated Comments

Ctrlos Avatar
11 months ago
One of these days a YouTube channel might employ someone with actual graphic design skills to build a thumbnail. This isn‘t a dig against Macrumors specifically; pretty much every channel is guilty of the gurning look at some point.

They don’t all need to be Lucasfilm movie poster quality but heck, you can be lazy and employ an AI to do it for you for free.
Score: 6 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
11 months ago

the Apple Watch Ultra was to attract those extreme activity users. Not sure why you'd have an iPhone Ultra ?
The market is moving away from low-cost phones.

I would be happy if it just offers

* Titanium Frame
* 2500 + nits brightness
* 48-72 Hours of solid battery life

Also, Dan made some excellent points about the iPhone numbering. It's becoming too much and it's frustrating. Apple needs to go back to keeping the name simple. Heck, leave it as iPhone. Let the customers decide. Too many options and names are not good. (The iPhone names such as Pro/Pro Max/Ultra/Extreme are getting out of hand). Lastly, He seems frustrated with the whole iPhone numbering, hahah! I agree with him. 32:54 - 40:26. Solid points! ?
Score: 6 Votes (Like | Disagree)
adamlbiscuit Avatar
11 months ago
Thank you for making these podcasts Dan & Hartley - they make my commute to work much more bearable :D
Score: 4 Votes (Like | Disagree)
wmmead Avatar
11 months ago
I gotta wonder if Steve Jobs could come back to Apple from the great beyond, if he wouldn't do what he did back and '97 or '98 and slash all the product lines until it was clear and simple.
Score: 4 Votes (Like | Disagree)
vegetassj4 Avatar
11 months ago
So, Apple is copying Samsung again by naming a phone "Ultra".

*ducks* incoming tomatoes.???

?
Score: 4 Votes (Like | Disagree)
Denzo Avatar
11 months ago
Wow. Apple copying Samsung, or we just pretending it’s not a thing.

And let me guess, gonna milk this body shape another year and then give us the privilege of foldable a for $2.5k? Lol I’m so done

Apple needs to diversify industries or something where they can innovate because phones ain’t it
Score: 2 Votes (Like | Disagree)

Popular Stories

ios stolen device protection

iOS 17.3 Beta Adds New Stolen Device Protection Feature to iPhone

Tuesday December 12, 2023 10:20 am PST by
The first iOS 17.3 beta rolling out to developers today includes a new "Stolen Device Protection" feature that is designed to add an additional layer of security in the event someone has stolen your iPhone and also obtained the device's passcode. Earlier this year, The Wall Street Journal's Joanna Stern and Nicole Nguyen reported about instances of thieves spying on a victim's iPhone...
iOS 17

33 New Things Your iPhone Can Do in iOS 17.2

Tuesday December 12, 2023 1:57 am PST by
Apple has made available for download its major end-of-year iPhone software update, iOS 17.2, featuring a large number of features and changes that users have been anticipating for quite a while. Below, we've listed 33 new things that your iPhone can do once you've installed the update. Check Settings ➝ General ➝ Software Update on your device to get downloading. 1. Help You Keep a Daily ...
iPhone 16 Mock Back 1

iPhone 16 Early Prototypes: What Apple's Next-Generation iPhone Will Look Like

Tuesday December 12, 2023 3:07 pm PST by
With the launch of the iPhone 15, Apple introduced design changes like a curved frame and a frosted glass back. Information acquired by MacRumors suggests that Apple's next-generation iPhone 16 will build on these updates with modifications to the buttons and the camera layout. We have details on early pre-production designs for the iPhone 16, including a look at the variants and hardware...
CarPlay Phone Call

GM Says It's Nixing CarPlay to Make Drivers Safer

Tuesday December 12, 2023 1:47 pm PST by
Earlier this year, General Motors (GM) announced plans to phase out Apple's CarPlay and Android Auto in its future electric vehicles, with the company instead relying on an infotainment system co-developed with Google. This has not been a popular decision with iPhone users, and today, GM provided some additional insight into the decision in a discussion with MotorTrend. According to Tim...
iPhone 16 Side Feature

iPhone 16 Pro Rumored to Have These 12 New Features

Monday December 11, 2023 10:46 am PST by
While the iPhone 16 Pro and iPhone 16 Pro Max are still over nine months away from launching, there are already several rumors about the devices. Below, we have recapped new features and changes expected for the devices so far. These are some of the key changes rumored for the iPhone 16 Pro models as of December 2023:Larger displays: The iPhone 16 Pro and iPhone 16 Pro Max will be equipped...
Apple TV 2022 Feature Blue

Apple Releases tvOS 17.2 With Revamped Apple TV App

Monday December 11, 2023 9:58 am PST by
Apple today released tvOS 17.2, the second major update to the tvOS 17 operating system that came out in September 2023. tvOS 17.2 comes more than a month after tvOS 17.1, an update that expanded the availability of the Enhanced Dialogue feature. tvOS 17.2 can be downloaded using the Settings app on the ‌Apple TV‌. Go to System > Software Update to get the new software. ‌Apple TV‌...
maxresdefault

Top Five Features in macOS Sonoma 14.2

Wednesday December 13, 2023 3:21 pm PST by
When Apple releases new software, iOS updates tend to get most of the attention, and there are sometimes useful new features in Mac updates that go under the radar. That's the case with macOS Sonoma 14.2. It doesn't have flashy features like the Journal app that came in iOS 17.2, but there are a number of useful improvements that make it worth installing. Subscribe to the MacRumors YouTube ...