Apple Hires Leading Virtual Reality Researcher

Apple has hired Doug Bowman, one of the U.S.' leading virtual reality experts, according to a new report from the Financial Times. Bowman joined Apple after going on sabbatical from his job as a computer science professor at Virginia Tech.

apple_patent_video_goggles

His experience spans both fully immersive VR, as used in Facebook’s Oculus Rift and HTC’s Vive headsets, as well as augmented reality, where transparent visors such as Microsoft’s Hololens, Google Glass and secretive start-up Magic Leap mingle digital images with the real world still visible.

Bowman has been director of Virginia Tech's Center for Human-Computer Interaction for the past five years. He's also the lead author of the book "3D User Interfaces: Theory and Practice." His past experience also includes serving as a User Experience Consultant for Walt Disney Imagineering and honors like numerous IEEE awards for 3D user interfaces and technical achievements in virtual reality. Bowman's LinkedIn page had not been updated to reflect the hiring and has since been deleted.

In the past year, Apple has acquired three companies with experience in either augmented reality or virtual reality. It acquired augmented reality startup Metaio last may, real-time motion capture firm Faceshift last September and expression analysis startup Emotient a couple weeks ago.

It's unclear what Apple could have Bowman and its acquired companies working on, but there have been persistent rumors the company has been interested in VR. Apple has filed several patents for VR products, including video goggles, motion-sensing 3D virtual interfaces for iOS and 3D "hyper reality" displays. It's also been reported that the company has a "small team" working on virtual reality projects.

Related Roundup: Apple Vision Pro
Related Forum: Apple Vision Pro

Top Rated Comments

pat500000 Avatar
103 months ago
GET BACK TO MAKING COMPUTERS!
Score: 24 Votes (Like | Disagree)
TheFluffyDuck Avatar
103 months ago
Late to the party as per usual recently. Pro tip: VR needs great graphics cards, not 3 year old mediocre ones in your high end line.
Score: 18 Votes (Like | Disagree)
furi0usbee Avatar
103 months ago
Still sitting and waiting until the day the Apple TV is no longer a hobby...
Score: 9 Votes (Like | Disagree)
Njchad Avatar
103 months ago
Apple made the iPod because MP3 players sucked

Apple made the iPhone because phones at the time sucked

Apple wants to make VR because why??

Just make your graphic cards good enough to handle this awesome third party hardware that is already light years ahead of you.
Score: 8 Votes (Like | Disagree)
Pakaku Avatar
103 months ago
GET BACK TO MAKING COMPUTERS!
They never stopped. Calm the **** down.

Apple made the iPod because MP3 players sucked

Apple made the iPhone because phones at the time sucked

Apple wants to make VR because why??
Because as a tech company, Apple would be a complete idiot not to try and get in on cutting-edge tech like VR.

Same reason they made an Apple Watch. All things considered, it's probably one of the better options besides the horrific price range and insistence on marketing a wrist-computer as "fashion".
Score: 8 Votes (Like | Disagree)
Porco Avatar
103 months ago
If Apple are making a car, then windshield(windscreen) augmented reality would surely be one possible direction they would investigate.
Score: 5 Votes (Like | Disagree)

Popular Stories

ios stolen device protection

iOS 17.3 Beta Adds New Stolen Device Protection Feature to iPhone

Tuesday December 12, 2023 10:20 am PST by
The first iOS 17.3 beta rolling out to developers today includes a new "Stolen Device Protection" feature that is designed to add an additional layer of security in the event someone has stolen your iPhone and also obtained the device's passcode. Earlier this year, The Wall Street Journal's Joanna Stern and Nicole Nguyen reported about instances of thieves spying on a victim's iPhone...
iOS 17

33 New Things Your iPhone Can Do in iOS 17.2

Tuesday December 12, 2023 1:57 am PST by
Apple has made available for download its major end-of-year iPhone software update, iOS 17.2, featuring a large number of features and changes that users have been anticipating for quite a while. Below, we've listed 33 new things that your iPhone can do once you've installed the update. Check Settings ➝ General ➝ Software Update on your device to get downloading. 1. Help You Keep a Daily ...
iPhone 16 Mock Back 1

iPhone 16 Early Prototypes: What Apple's Next-Generation iPhone Will Look Like

Tuesday December 12, 2023 3:07 pm PST by
With the launch of the iPhone 15, Apple introduced design changes like a curved frame and a frosted glass back. Information acquired by MacRumors suggests that Apple's next-generation iPhone 16 will build on these updates with modifications to the buttons and the camera layout. We have details on early pre-production designs for the iPhone 16, including a look at the variants and hardware...
CarPlay Phone Call

GM Says It's Nixing CarPlay to Make Drivers Safer

Tuesday December 12, 2023 1:47 pm PST by
Earlier this year, General Motors (GM) announced plans to phase out Apple's CarPlay and Android Auto in its future electric vehicles, with the company instead relying on an infotainment system co-developed with Google. This has not been a popular decision with iPhone users, and today, GM provided some additional insight into the decision in a discussion with MotorTrend. According to Tim...
iPhone 16 Side Feature

iPhone 16 Pro Rumored to Have These 12 New Features

Monday December 11, 2023 10:46 am PST by
While the iPhone 16 Pro and iPhone 16 Pro Max are still over nine months away from launching, there are already several rumors about the devices. Below, we have recapped new features and changes expected for the devices so far. These are some of the key changes rumored for the iPhone 16 Pro models as of December 2023:Larger displays: The iPhone 16 Pro and iPhone 16 Pro Max will be equipped...
Apple TV 2022 Feature Blue

Apple Releases tvOS 17.2 With Revamped Apple TV App

Monday December 11, 2023 9:58 am PST by
Apple today released tvOS 17.2, the second major update to the tvOS 17 operating system that came out in September 2023. tvOS 17.2 comes more than a month after tvOS 17.1, an update that expanded the availability of the Enhanced Dialogue feature. tvOS 17.2 can be downloaded using the Settings app on the ‌Apple TV‌. Go to System > Software Update to get the new software. ‌Apple TV‌...
maxresdefault

Top Five Features in macOS Sonoma 14.2

Wednesday December 13, 2023 3:21 pm PST by
When Apple releases new software, iOS updates tend to get most of the attention, and there are sometimes useful new features in Mac updates that go under the radar. That's the case with macOS Sonoma 14.2. It doesn't have flashy features like the Journal app that came in iOS 17.2, but there are a number of useful improvements that make it worth installing. Subscribe to the MacRumors YouTube ...